About Us

InnTerActive Marketing is an outsourcing revenue management, sales and marketing consulting firm for the hospitality, hotel and restaurant industry. InnTerActive Marketing specializes in assisting hotel owners, hotel management companies and hotel financial lenders achieve top revenue results for their hotel and hospitality assets.

InnTerActive Marketing has an established history of helping owners and management companies serve their entire portfolios of hotels by being a versatile and knowledgeable hospitality consulting firm with independent hotels as well as franchised, branded, properties.

Lula S. Cassidy, President and CEO of InnTerActive Marketing, founded and incorporated the company in 2004. Today, InnTerActive Marketing outsources sales, marketing and revenue management services to a majority of all major hotel brands, successful hotel management companies, larger lending institutions with interests in the hospitality industry and independent hotel owners throughout the United States and abroad.
Highly skilled and educated in the field of Tourism sciences, Cassidy is often known for the key role she played in creating and implementing an instrumental sales, marketing and revenue ramp up program for the hotel brand LaQuinta Inn & Suites, pre-opening many hotels for the brand and supporting the franchisees of the brand as a hotel brand consultant.
Cassidy has been a guest speaker at hotel industry conferences, brand national conferences and brand regional training meetings.
Prior to InnTerActive Marketing, Cassidy held key executive positions in lodging industry in successful hotel management companies such as Kinseth Hospitality, Great Wolf Resort, Inc., and Marshall Hotels and Resorts.
In Cassidy’s spare time, she is an active volunteer, spearheading fundraising committees for depressed financial areas in and around the East Coast of the United States to raise funds dedicated to helping children have “Safe Places to Play”.

When browsing InnTerActive Marketing’s website we urge you to review the many franchised brand properties we have knowledge of and the variety of independent hotel properties we are serving.

InnTerActive Marketing has performed outsourcing programs in revenue management, sales and marketing in over five hundred locations in the United States and Mexico.  Whether your property is a roadside inn, airport conference center, luxury destination property or extended stay in a corporate park, we have experience with your hotels location and market position.

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InnTerActive Marketing’s Independent Hotel Experience

InnTerActive Marketing serves many independent hotel types, this range includes small boutique properties, large airport locations and destination resorts. Since we incorporated in 2006, we have opened over one-eighty hotels (180) and have serviced hundreds of others with our revenue management programs. We believe in holding our clients information in the strictest of confidence.  Feel free to review a sample below of some of our independent hotel successes without us giving away the actual names of our successful properties.  Should you be considering whether InnTerActive Marketing is the right revenue enhancement team to meet your revenue management outsourcing needs, our results will speak for themselves.

Please email ceo@innteractivemarketing.com for a full list of references of owners & hospitality executives who have used InnTerActive Marketing to go from good to great and continue on to outstanding!

Sample Properties

  • 15 room boutique property, Sedona Mountains
  • 54 room boutique property, Carmel, CA
  • 60 room property, Silicone Valley
  • 75 room extended stay, Silicone Valley
  • 120 room, luxury, full service, Palmdale, CA
  • 120 room, boutique luxury, Venice Beach, CA
  • 134 room destination property, City Center, Albuquerque, NM
  • 150 room luxury, destination property, Universal Studios, CA
  • 154 room business and leisure property, Thousand Oaks, CA
  • 190 room destination & airport property, Fresno, CA
  • 208 room luxury boutique, Los Angeles, CA
  • 309 room business, airport & Convention Center, Ontario, California
  • 434 room hi-rise convention hotel, city center, Los Angeles, CA
  • 500 + room airport hotel, San Jose, CA
  • ……..and many more!